Starting a Video Production Business
Video Production can be defined as establishments mainly engaged in the production of motion picture on film or video tape for theatre or television projection. This class also includes such services as casting, film editing and titling but excludes film and video productions undertaken by businesses directly associated with TV stations.
Writing a Video Production business plan will force you to objectively develop and evaluate your tactical and strategic plans. It will also help you identify the opportunities and risks encountered as a result of your decisions.
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Opening a Video Production Business
Your business plan needs to cover The market, Market segmentation, Consumer analysis, Competition, Product features and benefits, Competitive analysis, Positioning, Advertising and promotion, Sales, Research and development, Operations, People, Payback and exit plan and professional Financial Projections
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The first half of the business plan is geared towards helping develop, support and finally solid business strategy. You look at the market, the industry, customers and competitors.
During the second half of the business plan the entrepreneurs have to execute their selected business strategy. The Video Production products and services, marketing and business operations should all closely tie in with business strategy.